NYC’s Click-to-Cancel Rule Is Now in Effect: What Businesses Outside the City Should Know 

New York City’s Click-to-Cancel Rule took effect on October 1, 2026. The Rule governs how businesses disclose subscription terms, send renewal notices, and handle cancellations, and it is not limited to businesses located in the City. If you sell subscriptions to City consumers online, through an app, or by phone, it may apply to you. Because the Rule does not specify whether violations are counted per consumer, per transaction, or per practice, potential exposure may be significant.